Apple, Samsung and others flag privacy, logistics concerns as central government explores default installation on new smartphones.

The government of India’s move to have the Aadhaar app preloaded on all new smartphones has run into resistance from global tech giants, setting up a fresh tussle over user privacy, regulation, and digital control.
According to reports, the Centre has privately urged smartphone makers including Apple and Samsung to preinstall the Aadhaar app on devices sold in India. The proposal, initiated earlier this year, is aimed at expanding access to the country’s flagship digital identity platform, which already covers over 1.34 billion citizens.

However, manufacturers — also including Google — have pushed back, citing concerns around user privacy, device security, and operational feasibility. The resistance mirrors a recent standoff over the proposed preinstallation of the government-backed Sanchar Saathi app, which was eventually withdrawn.
The proposal was routed through the Unique Identification Authority of India (UIDAI), which manages Aadhaar, and discussed with the IT Ministry and industry stakeholders. If implemented, it would make the Aadhaar app a default feature on all smartphones sold in India, similar to basic utilities like clocks or calculators.
But the Manufacturers' Association for Information Technology (MAIT), representing leading device makers, has opposed the move. In particular, Apple and Samsung are understood to have raised red flags over data safety and user privacy — concerns that have repeatedly surfaced in debates around Aadhaar.
The industry body also warned of logistical complications, noting that manufacturers may need separate production lines for India-specific devices and export markets. In an internal communication dated January 13, MAIT reportedly argued that the proposal “would not drive greater public good.”
The push comes shortly after UIDAI rolled out a revamped Aadhaar app in January, enabling users to update personal details, manage family profiles, and lock biometric data to prevent misuse.
Officials believe reinstalling the app would improve accessibility and ensure that users can immediately access Aadhaar services without needing to download the application.
Aadhaar, a 12-digit unique identity number linked to biometric and demographic data, is widely used across banking, telecom services, and even airport access. However, past instances of data leaks exposing millions of users’ personal information continue to fuel privacy concerns.
The latest proposal follows closely on the heels of the Sanchar Saathi episode, where the government had sought to mandate preinstallation of an anti-fraud telecom app on smartphones. That move faced strong opposition from the industry and was eventually rolled back.
While the Aadhaar proposal is currently framed as a request rather than a directive, industry players remain wary. Unlike Sanchar Saathi — which was also proposed to be pushed via software updates without user control — no such measures have been discussed yet for the Aadhaar app.
The Aadhaar app is reportedly one among at least six government-backed applications that authorities have considered for preinstallation. Another app, Sachet — a disaster alert system — has also faced resistance from the industry.
MAIT is said to have formally opposed the move in a letter to IT Ministry official Ravinder Kumar Meena on March 10, 2026.
India’s approach stands in contrast to countries like the US, UK, and the European Union, where governments typically avoid mandating preinstalled apps, instead relying on regulatory frameworks and voluntary compliance.
As the debate unfolds, the clash highlights a deeper question: where should the line be drawn between digital governance and user autonomy in the world’s largest connected population?

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